Importance Of Elasticity Of Demand
Keshav Poudel
December 14, 2023
Elasticity of demand refers to the measurement of sensitiveness of demand of a product to the change in economic variables like price...
Showing posts sorted by date for query concept and meaning of product. Sort by relevance Show all posts
Showing posts sorted by date for query concept and meaning of product. Sort by relevance Show all posts
December 14, 2023
December 12, 2023
Types Of Elasticity Of Demand
Keshav Poudel
December 12, 2023
Elasticity of demand refers to the change in demand of a product or service in response to the change in other variables or factors s...
August 15, 2017
Meaning And Importance Of Departmentation
Keshav Poudel
August 15, 2017
Concept And Meaning Of Departmentation Departmentation means grouping and dividing similar organizational activities into smaller units ...
July 21, 2017
Old Concept Of Marketing
Keshav Poudel
July 21, 2017
In old concept, marketing is economic process related with the exchange of goods and services in monetary value. This shows that the scop...
June 22, 2017
Evolution Of Marketing
Keshav Poudel
June 22, 2017
Different phases of evolution of marketing can be studied as follows: 1. Self-sufficient Stage There were very limited human needs or w...
February 26, 2014
Concept And Meaning Of On-line Marketing
Keshav Poudel
February 26, 2014
The on-line marketing is conducted through interactive on-line computer systems. The on-line system links buyers with sellers electronical...
February 25, 2014
Traditional Methods Of Direct Marketing
Keshav Poudel
February 25, 2014
1. In-home Retailing This is the oldest form of direct marketing in which the salesperson visits the customer's residence or office ...
Concept And Meaning Of Direct Marketing
Keshav Poudel
February 25, 2014
Direct Marketing Direct marketing is one of the rapidly emerging concepts in the contemporary marketing world. Direct marketing is a form ...
February 24, 2014
Concept And Meaning Of Marketing Environment
Keshav Poudel
February 24, 2014
Marketing environment consists of forces that directly or indirectly influence the firm's marketing activities. Marketing receives var...
February 21, 2014
Reasons For Product Failures
Keshav Poudel
February 21, 2014
Firms today launch hundreds of products in the market. Some products become successful and many others fail to gain market acceptance. Mar...
Need For Product Innovation
Keshav Poudel
February 21, 2014
Product innovation is a continuous process in a business firm. If a firm fails to develop new products it will be hard for it to compete ...
Concept And Meaning Of A New Product
Keshav Poudel
February 21, 2014
The term "new Product" may convey several meanings when it is viewed from the prospective of firms, market, customers and produ...
February 16, 2014
Meaning And Assumptions Of Product Life Cycle
Keshav Poudel
February 16, 2014
Meaning Of Product Life Cycle Products are like living beings; they are conceived, born, grow, achieve maturity and finally die. During ...
February 15, 2014
Concept And Meaning Of Market Segmentation
Keshav Poudel
February 15, 2014
A market consists of buyers who differ in terms of their needs, buying power, buying motives, buying attitudes and locations. Market segme...
November 02, 2012
Points To Be Considered While Preparing Itinerary
Keshav Poudel
November 02, 2012
An itinerary is the main sales item of a travel agency. It is the sales product of an agency. An itinerary should be able to transform th...
Significance of Itinerary
Keshav Poudel
November 02, 2012
Significance or importance of itinerary can be expressed as follows: 1. Compound Product A tourism product is not made of a single elem...
October 30, 2012
Concept and Meaning Of Itinerary
Keshav Poudel
October 30, 2012
Itinerary is known as a tour plan. It is related to the tour programs, timetable and the information of the places to be visited. A progra...
Types Of Tourism Products
Keshav Poudel
October 30, 2012
There are several types of tourism products such as convenience products, specialty products, shopping products, unsought tourism product...
Components Of Tourism Product
Keshav Poudel
October 30, 2012
The tourism product may be defined as a bundle or package of tangible and intangible components based on activity at a destination. The pa...
