Meaning And concepts Of Market Keshav Poudel April 19, 2012 The word 'Market' was derived in English from Latin word ' Marcatus '. Its meaning is trading or place of transaction. As t... Read More
Meaning And Assumptions Of Product Life Cycle Keshav Poudel February 16, 2014 Meaning Of Product Life Cycle Products are like living beings; they are conceived, born, grow, achieve maturity and finally die. During ... Read More
Concept And Meaning Of On-line Marketing Keshav Poudel February 26, 2014 The on-line marketing is conducted through interactive on-line computer systems. The on-line system links buyers with sellers electronical... Read More
Core Concepts Of Marketing Keshav Poudel March 18, 2012 The Followings Are The Core Marketing concepts * Needs, Wants And Demand *Products, Services And Experience * Value, Satisfaction And Qua... Read More
Old Concept Of Marketing Keshav Poudel July 21, 2017 In old concept, marketing is economic process related with the exchange of goods and services in monetary value. This shows that the scop... Read More
Traditional Methods Of Direct Marketing Keshav Poudel February 25, 2014 1. In-home Retailing This is the oldest form of direct marketing in which the salesperson visits the customer's residence or office ... Read More
Significance Of Buyer Behavior Analysis Keshav Poudel May 26, 2012 There are several reasons for understanding buyer behavior. Buyer behavior analysis helps an organization in efficient use of marketing r... Read More
Features Of Tourism Market Keshav Poudel October 29, 2012 Marketing of tourist product has certain characteristics. Although general principles of marketing could be applicable to marketing the ... Read More
Concept And Meaning Of Tourism Product Keshav Poudel October 30, 2012 Tourism is a single industry but it is made of different industries such as hotel, airlines, travel agency, trekking agency etc. Each one... Read More
Concept And Meaning Of A New Product Keshav Poudel February 21, 2014 The term "new Product" may convey several meanings when it is viewed from the prospective of firms, market, customers and produ... Read More
Concept And Meaning Of Product Keshav Poudel June 15, 2012 Product is the base of marketing and an important element of the process of exchange. Product is the only element to link buyer and sell... Read More
Significance of Itinerary Keshav Poudel November 02, 2012 Significance or importance of itinerary can be expressed as follows: 1. Compound Product A tourism product is not made of a single elem... Read More
Meaning Of Buying Motives Of Consumers Keshav Poudel May 28, 2012 Concept And Meaning Of Buying Motives Of Consumers There are different kinds of consumers. So, their wants and needs are also different. T... Read More
Concept and Meaning Of Itinerary Keshav Poudel October 30, 2012 Itinerary is known as a tour plan. It is related to the tour programs, timetable and the information of the places to be visited. A progra... Read More
Types Of Tourism Products Keshav Poudel October 30, 2012 There are several types of tourism products such as convenience products, specialty products, shopping products, unsought tourism product... Read More
Meaning And Features Of Marketing Keshav Poudel March 18, 2012 Concept And Meaning Of Marketing Marketing is a process by which individual and organizations obtain their needs and want through creating ... Read More
Objectives And Functions Of Promotion Keshav Poudel June 27, 2012 Promotion has its own importance in marketing. Promotion function has crucial role in informing customers about firm's products and m... Read More