Concept Of Promotion
Keshav Poudel
June 27, 2012
Promotion mix of marketing is concerned with communication mechanism. Product provides benefits, distribution creates place and time util...
June 27, 2012
June 26, 2012
Concept And Types Of Discount And Allowances
Keshav Poudel
June 26, 2012
Discount and allowance facility has special importance in the selling process and distribution of products. In this age of business compe...
Factors Affecting Price Determination
Keshav Poudel
June 26, 2012
Before making policy, strategy and technique of determining price of goods or services, a marketer should consider both internal and exte...
Importance Of Pricing
Keshav Poudel
June 26, 2012
Pricing or determination of price is important not only for private firm, it is also equally important for the entire economy. So, the im...
Meaning Of Price And Prcing
Keshav Poudel
June 26, 2012
Price is an important mix in marketing mix. Price is taken to be such a standard on which the success of marketing program depends. So, m...
Disadnantages Of Mail Order Business
Keshav Poudel
June 26, 2012
Although mail order business has many advantages, it suffers from some drawbacks or disadvantages such as no personal contact between sel...
