Marketing Research Process Keshav Poudel February 14, 2014 Introduction For reliable results it is highly essential that the marketing research be objective and systematic. Marketing research unde... Read More
Components Of Marketing Information System Keshav Poudel February 14, 2014 Marketing managers need vital and timely information to make key marketing decisions. The source of information lies in the marketing envi... Read More
Importance Of Marketing Information System Keshav Poudel February 13, 2014 Introduction Marketing information system is a technique of collecting, storing, analyzing and providing essential marketing data to the d... Read More
Meaning And Features Of Marketing Information System Keshav Poudel February 13, 2014 Meaning Of Marketing Information System Marketing information system is the mechanism for providing decision making information and data... Read More
Elements Of Itinerary Keshav Poudel April 28, 2013 Introduction Itinerary is not an element. Because tourism is not made of single element. It is made of different elements combined togeth... Read More
Types Of Itineraries Keshav Poudel April 28, 2013 Introduction The itineraries may be ready-made or made on request. The ready-made itineraries are made in advance without knowing when an... Read More